Author - olstar79

Product Display Units fabricated for Boots Smooth Skin

Daytona Visual have produced custom product display units to showcase Boots Smooth Skin product in-store. The design was kept simple and curvaceous. Cardboard construction was simply not going to be strong enough to withstand the long term rigours of Boots retail environment so the product display unit was made almost entirely from MDF, then finished with a custom hard wearing coating in Boots brand colours, blue and white. Graphics were later printed using Daytona’s direct to substrate print technology. Daytona were [...]

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custom retail display units

Daytona produce custom retail display units for Virgin Media

To promote their range of media services in various retail outlets, Daytona were challenged to design and fabricate a range of custom bespoke in-store retail display units. Working with Di Bond, aluminium, acrylic and Foamex materials, Daytona rose to the challenge and designed a range of sophisticated looking retail display units that were manufactured using their in-house fabrication division. By using a predominately black background with flashes of red graphics, Daytona gave the retail display unit a finish that compliments the [...]

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Panasonic Lumix Foamex FSDU product display produced for London 2012 Olympics

Daytona produce foamex FSDU to display the Lumix S3 camera for Panasonic during the London 2012 Olympics. Panasonic wanted the design to reflect the clean feel of the brand and it needed to be sturdy. It also had to built economically whilst being guaranteed to last for the entire duration of the games, without looking tatty. For this reason the free standing display unit was designed and produced solely from 10mm white foamex in preference to a cardboard construction. Daytona’s continued [...]

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Daytona expand custom fabrication capability with new AXYZ 6000 Series multi head CNC Router

Daytona’s investment in retail display fabrication continues with the installation of the AXYZ 6000 Series CNC Router. The machine’s massive table working area provides the perfect platform for a wide range of large sheet materials for the production of custom fabricated retail displayunits, free standing display units and signage. The 6000 Series produces exceptional high tolerance components. The AXYZ A2MC control system that drives the AXYZ 6000 Series delivers the most control available for CNC Routers in the industry. Mike Wesley, production [...]

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iPad Lectern display stand released

Daytona Visual have released their new display solution for iPad. The iPad Lectern display stand is the all new display pedestal for iPad. Daytona’s brief to their design team was to design the lectern to complement the design aesthetics of iPad. The result is a stunning highly robust unit combines both brushed aluminium and clear acrylic materials. The iPad Lectern display stand can be supplied ‘off the shelf’ as a standard single iPad unit, or customised to suit any customers requirements. The [...]

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grafikpod retail display system

GrafikPod expands into freestanding retail and product display system

Following the success of their GrafikPod Retail Display System, Daytona Visual have further developed the unit for retail and product display uses. Having fulfilled it’s original criteria, Andrew Wassall of Daytona Visual added a fifth criteria to it’s purpose… “Design the extrusion with features allowing for customisation way beyond holding simple graphic panels”. And so finally new tooling was set, and the design registered for GrafikPod. The side rail extrusions are key to its versatility enabling Daytona to accommodate internal lighting [...]

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GrafikPod Totem Graphic Display System launched

Daytona Visual today released their GrafikPod Totem Graphic Display System. The idea was originally born when staff at Daytona were trying to source a totem unit that would allow easy change graphics for a client in the hi end automotive retail business. Andrew Wassall, the company’s director comments “there were other units out there, but they were too utility looking and very costly for what they were”. With his knowledge of the extrusion industry, Andrew decided to bite the bullet and [...]

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Daytona Visual Score a Hit With Unique CD Promo For Pop Band McFly

Rowley’s London Working to an open brief by Rowley’s London to come up with a unique and inspiring limited edition piece, Daytona scored their own hit with  this striking and highly tactile C.D Promo, designed and produced entirely “in-house” demonstrating a variety of print and finishing skills”. The cutting edge CD promo was for McFly, a hugely popular pop band. The bands debut album, Room on the 3rd Floor, went straight to #1 in the UK album chart, and is certified [...]

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Daytona doubles Spyder capacity with ‘320 Q’ installation

Staffordshire based Daytona Visual Marketing supplies some of the most influential brand names in the world with outdoor work such as banners, posters and vehicle displays, as well as indoor graphics such as in-store signage, packaging and window advertisements.  With its customer portfolio including international manufacturers such as Sony and Mercedes-Benz, along with a number of leading UK retailers such as Argos and Woolworths, Daytona realises the importance of staying ahead of the competition through implementing the latest in [...]

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Daytona Visual Marketing work with celebrity designer Lawrence Llewellyn Bowen

Stunning E.L. Lighting Panels Daytona Visual Marketing have created a stunning range of E.L. panels as part of an exciting and unique multi million pound project, The Leamington Assembly. The grade 2 Listed building has undergone a stunning transformation, making it potentially the finest entertainment venue of its kind in the U.K. Owner Nigel Dalley along with celebrity designer Lawrence Llewellyn Bowen tasked Daytona with producing a series of illuminated images “to intrigue and enhance the ambience” in the bar and [...]

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