Point of Sale display, also known as POS, is a type of sales promotion found near the “point of sale” in shops, retail stores and checkout counters. These promotions are designed to attract attention to specific products, offers, events and seasonal promotions. Typical POS display items may include FSDU’s, counter dispensers, leaflet dispensers, floor graphics, wobblers and shelf talkers. For example; At checkout areas, common products that may utilise POS in the form of a card or correx FSDU (free standing [...]
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